Any salesperson worth his metal knows the importance of prospecting leads and how to find them. Higher the quality of leads greater is the chance of their conversion. Therefore, every business needs to allocate proper funding and time towards finding their potential customers.
According to Hubspot, over 40% of the salespeople believe that prospecting leads is a tougher job than getting them converted into sales. Therefore every salesperson needs to be at the top of their game in order to generate high-quality leads in order to fill their pipelines.
Therefore, each business needs to have a proper plan in place for lead prospecting and pipeline filling as it is extremely important for long-term sustainability and viability of their businesses. After all, how long can you hit around the bush?
If you are a B2B business owner, pipeline filling becomes tougher and you need a more advanced and rigorous plan in place. However, the good news is, according to Forrester, Social selling can increase the chance of generating leads by 72%.
Being said that, in the upcoming article we present the 3 major tips and tricks that will help you double your pipeline and come out as a clear winner in the sales department.
1. Know your leads by leveraging the power of social media like LinkedIn